AI Insights · Timothy · July 2022
Top 5 Music and Audio Apps in Ghana Q2 2022: Unified Platform Performance
Discover the performance trends of the top 5 music and audio apps in Ghana during Q2 2022, based on Sensor Tower data.
In the second quarter of 2022, the top 5 music and audio apps in Ghana showed varied performance trends across downloads, revenue, and active users. Here is an overview of the key metrics for each app based on data from Sensor Tower.
Podcast Player App - Podbean saw a steady increase in weekly active users, peaking at around 4.5K by the end of June. Weekly downloads also showed positive momentum, climbing from 1.4K in early April to just over 2K by late June. Revenue remained relatively stable, hovering between $170 and $270 weekly.
Audiomack: Music Downloader demonstrated strong download numbers throughout the quarter, with weekly figures fluctuating between 35K and 78K. Active users consistently exceeded 2M, peaking at 2.31M in mid-June. Revenue figures were more modest, generally ranging from $175 to $359 weekly.
Pocket FM: Audio Series had a more modest performance in terms of downloads, which increased from 68 at the start of April to 112 by the end of June. Active user numbers remained relatively stable, ranging between 3.8K and 4.5K throughout the quarter. Revenue showed some fluctuations but generally stayed within the $110 to $224 range weekly.
Boomplay: Music & Live Stream experienced significant download activity, with weekly figures ranging from 21K to nearly 59K. Active users consistently stayed above 700K, peaking at 819K in mid-April. Revenue remained steady, oscillating between $126 and $171 weekly.
StarMaker: Sing Karaoke Songs had varied performance metrics, with weekly downloads decreasing from 1.2K in late March to 330 by the end of June. Active users also saw a decline from 9.4K to about 5K over the same period. Revenue figures were relatively low, varying between $13 and $69 weekly.
For more detailed insights into the performance of these apps and other market trends, visit Sensor Tower.